About
Hi
I'm Ana - Anastasia to official documents, Nastia to family. I prefer Ana.
Originally from Moscow, I've been in the UK for 12 years. I studied Marketing, then took a design elective and everything clicked. Turns out I'm a designer who thinks like a marketer - I care about the strategy behind the visual and whether it actually works.
I started at Sony Europe, then joined Easee (a Norwegian startup) where I led their UK product launch - 40M+ impressions, cinema ads, the whole thing. Now I'm at Vertice owning brand as we scale, working directly with leadership to evolve our visual identity.
What I do
Lead brand strategy and execution.
Build design systems.
Manage agencies and stakeholders.
Think strategically, obsess over details.
What I care about
Fast-growth tech companies where design is strategic.
Teams that feel like people.
Remote flexibility.
Work that matters.
outside work
Hiking and hot yoga.
Love exploring new places.
Also that person who mixes weird foods - oats and cheese is my hill to die on.
Always open to conversations with companies that value design and have teams I'd actually want to work with.